Data is the lifeblood of today’s digital businesses, but sophisticated cybercriminals have given rise to a complex market for data security and privacy. Forrester’s data security and privacy playbook shows security and risk (S&R) pros how to avoid vendor hype and take a holistic approach. Forrester’s Data Security And Control Framework, integrated with their Zero Trust Model, guides you through substantive changes to your processes for defining, dissecting, and defending data. This playbook arms you with an arsenal of technologies and services that will help you design and implement effective data security. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy. Forrester revised this edition to factor in new events and data.